PIMP MY REEL

Seen in Drake, the works of Mathieu Laroche, aka Matel, who lets his graphic talent run wild on the reels he customises.

I don’t know how it stands the abuse a reel sees in the river, but here at Le Mouching we dig the craftsmanship and the keen sense of visual impact. Just what you need to boost the street cred of your ghetto fishing outfit.

And what’s cool with this process is that you can use it on anything.  Need a pillow for big mamas wet dreams? Check. A shower curtain for that moment when you finally take the waders off? Check. A little something for the living room? Check. And for you pervs and those afflicted with complicated bowel movements, you can even hang a Lefty in the closet… Check !