Defining Fly Culture

Oh here it is, and once again, the summer holidays are shaken up: should I go fishing, should I go the beach, should I play with the kids, should I go shopping with my wife or should I stay home on the couch with my laptop and read the latest issue from This Is Fly? That could be a question for a philosophy major. But we’re not here to discuss that, click on the picture below!

Well on a more personnal feeling, we were expecting something else but the usual  Kamtchatka or read once more about Bolivian Dorado. It makes us want to ask a question: “Hey, THIS IS FLY, where is your avant-garde attitude gone?”coverfull