Our friends from Hooké won the IF4 2021 with their film OUT THERE. It was also voted best film by the audience. This award is well deserved.

Througt their videos, Fred Campbell and the Hooké team try to transmit their values. They also want the public to be able to identofy with them. Fred doesn’t like the heat, he prefers countries where it’s cold. He is in love with the Nordic countries. On the other hand, he hates everything that is overfished because for him there are too many people. He likes the idea of being “maybe” the first to fish certains parts of the world. That’s why he loves Quebec so much. It’s close to home, it’s accessible and the fishing is wonderful. This is not me saying it, but Fred himself.

So sit back on your couch and watch the damn movie.